Iga Obrycka was the General Manager of Barstool Nashville, a well-respected businesswoman, and a key figure in Barstool Sports’ expansion in the hospitality industry. She was known for her leadership, marketing expertise, and entrepreneurial spirit.
On January 29, 2025, she unexpectedly passed away at the age of 28, shocking the Barstool Sports community and her loved ones. Barstool Sports CEO Dave Portnoy and many others paid heartfelt tributes, recognizing her significant contributions to the company.
This article explores Iga Obrycka’s biography, career, achievements, personal life, and the circumstances surrounding her tragic death.
Iga Obrycka Short Details
| Attribute | Details |
|---|---|
| Full Name | Iga Obrycka |
| Profession | Business Executive, General Manager (Barstool Nashville) |
| Hometown | Poland |
| Nationality | Polish-American |
| Date of Birth | 1996 |
| Age at Death | 28 years old (2025) |
| Education | Business & Marketing (Not publicly confirmed) |
| Career | Hospitality, Event Management, Marketing |
| Notable Roles | GM at Barstool Nashville, CMO at Stanton & Bowery |
| Date of Death | January 29, 2025 |
| Cause of Death | Not Disclosed |
Early Life and Family
- Born in Poland, Iga immigrated to the United States in the early 2000s with her family.
- She grew up in New York City, where she completed her education and developed an interest in business and marketing.
- Her early exposure to entrepreneurship and hospitality shaped her future career path.
- Despite her public role in business, she kept her personal life private, rarely sharing details about her family or relationships.
Professional Career
Early Career in New York City
- Iga spent nine years working at Tao Group Hospitality, a leading global entertainment and nightlife company.
- She was responsible for event planning, hospitality management, and business development.
- Her role helped her gain experience in managing high-end venues and understanding customer engagement in entertainment spaces.
Move to Nashville and Career Expansion (2020–2025)
- In 2020, amid the COVID-19 pandemic, Iga made a career-changing move to Nashville, Tennessee.
- She initially joined Twelve Thirty Club as a Reservation Manager, later becoming its Membership Director.
- She briefly worked in finance for a Ferrari dealership in Nashville, but soon realized her passion was in hospitality and event management.
Joining Barstool Sports and Running Barstool Nashville
- On June 23, 2023, Iga became the General Manager of Barstool Nashville, overseeing the sports bar, live music venue, and hospitality business.
- Under her leadership, Barstool Nashville’s Instagram following grew by 63,000, a testament to her marketing and branding skills.
- She played a pivotal role in Barstool’s expansion into the nightlife and entertainment industry.
- Alongside her role at Barstool, she also became the Chief Marketing Officer (CMO) of Stanton & Bowery, a hospitality company in Nashville.
Her ability to transform venues into top entertainment destinations made her a respected figure in the industry.
Tragic Death and Tributes
How Did Iga Obrycka Die?
- Iga passed away unexpectedly on January 29, 2025, at just 28 years old.
- No official cause of death has been disclosed, leaving many questions surrounding her passing.
- Barstool Sports CEO Dave Portnoy announced her death on social media, expressing his shock and sadness.
Dave Portnoy’s Tribute
“More sad news in Barstool Family. We suddenly lost Iga Obrycka this week. Iga basically ran our Bar group for us. If you ever went to Barstool Nashville, you probably saw her there. I would have hired her for any position she wanted at our company because she was that smart and driven. Just incredibly sad news and another cruel reminder not to take a minute for granted. RIP Iga.”
Barstool Nashville’s Tribute
- The official Barstool Nashville Instagram account described Iga as:“The leader, heart, and soul of Barstool Nashville. There will never be another like her. She will be with us always.”
- The venue also announced they would hold a celebration of life to honor her memory.
Community Reaction
- Friends, colleagues, and fans of Barstool Sports expressed their grief and praised her work ethic and passion.
- Many in the hospitality and entertainment industry acknowledged her significant contributions and dedication to her work.
Iga Obrycka’s Legacy
Impact on Barstool Sports
- She played a crucial role in the success of Barstool Nashville, helping establish it as a top nightlife destination.
- Under her leadership, the venue expanded its influence in sports, live entertainment, and digital media.
- Her business strategies helped increase Barstool’s presence in the hospitality sector.
Influence on Hospitality and Marketing
- Iga transformed venues through her expertise in branding and customer experience.
- Her work at Tao Group, Stanton & Bowery, and Barstool showcased her ability to elevate entertainment spaces.
- Her marketing strategies helped brands grow their online and real-world presence.
Inspiration for Young Professionals
- As a young woman in business, Iga was an inspiration to aspiring entrepreneurs and marketing professionals.
- Her work ethic, leadership, and ability to take risks set her apart in the competitive entertainment industry.
FAQs About Iga Obrycka
1. Who was Iga Obrycka?
Iga Obrycka was a business executive, hospitality manager, and General Manager of Barstool Nashville, known for her leadership in the sports bar and entertainment industry.
2. Where was Iga Obrycka from?
She was born in Poland and later moved to the United States with her family in the early 2000s.
3. What was Iga Obrycka’s profession?
She worked in hospitality, event management, and marketing, holding roles at Tao Group, Twelve Thirty Club, Stanton & Bowery, and Barstool Nashville.
4. How did Iga Obrycka die?
Her cause of death has not been officially disclosed, but she unexpectedly passed away on January 29, 2025.
5. How old was Iga Obrycka when she passed away?
She was 28 years old at the time of her death.
6. How did Barstool Sports react to her passing?
Barstool CEO Dave Portnoy and Barstool Nashville released heartfelt tributes, praising her leadership and dedication.
Conclusion
Iga Obrycka was a rising star in the hospitality and entertainment industry, known for her strong leadership, marketing expertise, and dedication to building successful venues.
Her unexpected passing at just 28 years old has left a void in the Barstool Sports community and the hospitality industry.
While the cause of her death remains undisclosed, her legacy as a businesswoman, mentor, and industry leader will be remembered.
Her influence on marketing, event management, and business growth will continue to inspire professionals in the industry.
NOTE: This article is based on publicly available information and is intended for informational purposes only. Updates will be provided as new details emerge.
